# ProductTrio

> ProductTrio helps product teams and organisations discover, define, and validate valuable digital products through product discovery workshops, strategy, and advisory. Founder-led by Aleksander Uznański, who has trained 300+ startups and 20+ product organizations worldwide. Guiding principle: build on evidence, not a hunch.

ProductTrio serves two audiences. Established product teams and leaders (Head of Product, CPO, VP Product) come for discovery workshops, operating-model transformation, and advisory. Early-stage founders come for 0-to-1 workshops, a Product-Market Fit programme, and fractional product leadership.

## Services for product teams
- [Product Discovery Workshop](https://www.producttrio.com/product-discovery-workshop): Hands-on 2-day workshop that gives product teams the mindset, methods, and habits to continuously explore opportunities and validate ideas.
- [Product Model Transformation](https://www.producttrio.com/product-model-transformation): A 3-6 month programme moving product organisations to a consistent, outcome-driven operating model where discovery and delivery run continuously.
- [Product Advisory & Consulting](https://www.producttrio.com/product-advisory): Ongoing product leadership, coaching, and a strategic sparring partner across product strategy and continuous discovery.
- [Product Strategy Consulting](https://www.producttrio.com/product-strategy-consulting): A focused 2-4 week engagement to pressure-test your product vision, sharpen prioritization, and leave with an executable strategy and roadmap.

## Services for startups
- [0 to 1 Product Development Workshop](https://www.producttrio.com/zero-to-one-product-workshop): A full-day workshop for founders: from raw idea to a validated value proposition and a plan to test your biggest assumptions before writing code.
- [PMF Program](https://www.producttrio.com/pmf-program): An ongoing advisory programme for early-stage startups working toward Product-Market Fit - define focus, validate systematically, and measure with the PMF Survey.
- [Fractional Head of Product / CPO](https://www.producttrio.com/fractional-head-of-product): A fractional Head of Product or CPO who embeds part-time (10-20h/week) as your actual product leader, owning roadmap and discovery.

## Case studies
- [FOUND - reaching Product-Market Fit](https://www.producttrio.com/case-study-found): How we took FOUND, a Swiss recruitment platform, from zero to Product-Market Fit by focusing on a niche beachhead and validating demand.
- [elyps - +30% activation](https://www.producttrio.com/case-study-elyps): How we improved activation conversion by 30% for elyps, a French-Belgian digital bank, by reworking compliance-heavy onboarding.
- [UX Pilot - $300k to $450k+ MRR](https://www.producttrio.com/case-study-ux-pilot): How we grew UX Pilot, a bootstrapped AI design tool with 1M+ users, through systematic PLG experimentation.
- [Desertcart - UX research](https://www.producttrio.com/case-study-desertcart): Customer research and prototype testing for Desertcart, a Dubai-based international e-commerce platform.

## About & contact
- [About ProductTrio](https://www.producttrio.com/about-us): The practice, the founder's background (fintech, HR, design, analytics; ex-BCG), and the methodology behind startup and product-team engagements.
- [Schedule a call](https://www.producttrio.com/schedule): Book a free 20-minute intro call to discuss product discovery, strategy, or PMF.
- [Blog - Field Notes](https://www.producttrio.com/blog): Field notes on product discovery, customer research, outcomes over output, and product-market fit.

## Optional
- [Startup Tools I Recommend](https://www.producttrio.com/startup-tools): 25 tools tested across 4 products and dozens of coached startups - what each is for, what it costs, and whether you need it yet.
- [What is a Product Trio](https://www.producttrio.com/blog/what-is-a-product-trio): Why product, design, and engineering should be accountable together - and why the company is named after it.
- [Product-Market Fit is a Hypothesis](https://www.producttrio.com/blog/product-market-fit-is-a-hypothesis): PMF is not a vibe - it's a hypothesis you can define, test, and measure.
- [Discover What to Build Before You Code It](https://www.producttrio.com/blog/discover-what-to-build-before-coding-it): 80% of features are rarely or never used - how Product Discovery changes those odds.
- [If Everything Is a Priority, Nothing Is](https://www.producttrio.com/blog/if-everything-is-a-priority-nothing-is): A product strategy is a short list of bets and a much longer list of noes.
- [PMF Program vs 0 to 1 Workshop](https://www.producttrio.com/pmf-program-vs-zero-to-one-workshop): Which startup engagement fits where you are - a single decisive workshop or an ongoing PMF programme.
- [Fractional Head of Product vs Full-Time Hire](https://www.producttrio.com/fractional-head-of-product-vs-full-time-hire): The cost, speed, and commitment trade-offs of each path to product leadership.
- [Sitemap](https://www.producttrio.com/sitemap.xml): Full list of indexed pages.